近日，“5元红色尖叫炒到8900元一箱”的话题登上热搜，激发关怀。

图源：封面新闻

据封面新闻音信，原价5元一瓶的红色“尖叫”饮料顷刻间重出江湖，因在二手平台上被卖到66元-88元不等而激发烧议。有卖家告诉记者：“这是20周年的扫尾款，有储藏属性，不是拿来喝的。”

The topic \"5-yuan Red Scream drink resold for 8,900 yuan per case\" recently trended on Chinese social media, drawing widespread attention. Reports indicate that the red variant of Scream, a sports drink originally priced at 5 yuan per bottle, has suddenly reappeared on secondhand platforms with prices ranging from 66 to 88 yuan per bottle. Some sellers claim it is a limited 20th-anniversary edition with collectible value, \"not meant for drinking\".

红色尖叫是什么？

据悉，农夫山泉于2004年推出尖叫系列功能饮料，以知道饮料切入阛阓。红色尖叫当作其中一个特有口味，因红色包装得名。首批推出的“蓝绿红”三款居品，分袂添增多肽、膳食纤维和牛磺酸，餍足不同豪侈东说念主群需求。

红色尖叫定位为植物型仪态饮料，十分添加植物抽提物，包括绿茶和淡竹叶，后升级配方加入5年及5年以下东说念主工培植的东说念主参粉，还含有电解质、膳食纤维、维生素等因素，主要作用是补充电解质。

Nongfu Spring launched the Scream series in 2004 as a sports drink. The red version, named for its packaging, was marketed as a plant-based beverage with unique ingredients like green tea and Lophatherum gracile extracts, along with electrolytes, dietary fiber, and vitamins.

不外，在那时以甜味主导的饮品阛阓，红色尖叫特有的口味起始并未被豪侈者平庸秉承，其滋味常被形色为“酸烟灰水”、“退让草根味”。但其打上“养生”标签的功能饮料，勾起了很多东说念主的好奇。据记者了解，红色“尖叫”早已停产，客岁8月限时返场的1万箱被抢购一空。“我那时溢价买成15元一瓶。”又名卖家称，二手平台的货基本是客岁返场的，这个月底就会到期。

Initially, its unconventional flavor struggled to gain traction in China's sweet-dominated beverage market, but its \"health-focused\" branding piqued customers' curiosity. The product was discontinued years ago, though a limited 10,000-case restock in August 2024 sold out immediately.

一瓶5元的临期饮料也能增值？

最近的二手平台上，多个卖家挂出了红色“尖叫”的畅达，打上绝版、限量等标签，标价66元-88元不等，以致还有卖家挂出了8900元一箱（15瓶）的离谱价钱，并默示：“增值的念念象空间很大。”

图源：封面新闻

在某二手平台搜索发现，单瓶红色尖叫的标价在48元至99元一瓶之间。当今看到单瓶最高标价已达128元，卖家称“仅此一批，临了一瓶，错过无”。单瓶尖叫原价5元，八成狡计，一瓶红色尖叫溢价已超9倍。

图源：二手平台截图

一位销售整箱“红色尖叫”的卖家默示，当今手中有两箱竣工货物，但仅出售一箱。当被问及价钱过高能否优惠时，该卖家称“绝版储藏品哦，当今包邮价钱1000”。

Multiple secondhand sellers have listed Red Scream with labels like \"out of print\" and \"limited edition\", pricing bottles at 66–88 yuan. One listing even offered a 15-bottle case for 8,900 yuan, asserting \"high appreciation potential\". At its original 5-yuan price, the markup exceeds ninefold. A seller with two intact cases stated they would only sell one, insisting on a fixed 1,000-yuan price: \"It's a collectible — no discounts.\"

据经视直播音信，农夫山泉热线责任主说念主员默示，红色包装的尖叫含有东说念主参添加因素，当今已停产。关于二手平台上价钱被炒高的情况，他们会响应给联系部门核实。至于“红色尖叫”是否会再行销售，责任主说念主员默示需以内容销售情况为准。

当今各大电商平台均无红瓶尖叫销售，记者说合各官方店客服，红瓶尖叫是否会再返场，客服称该居品是限量版居品，当今未接到补货见知。

Nongfu Spring's customer service confirmed that the red variant, which contained ginseng, is no longer produced. They noted the resale pricing would be reported for review but gave no commitment about future availability. Major e-commerce platforms currently show no stock, and official store representatives have stated no restock plans for this \"limited-edition\" item.

有网友以为，二手平台商家诈欺“绝版”噱头进行营销时候，挑升制造稀缺感，筹划是引诱储藏瞻仰者和追求新奇的豪侈者。

也有网友对这种炒价风光默示不明。

联系贵寓清晰，农夫山泉股份有限公司已苦求注册多枚“尖叫”“SCREAM尖叫”图形、翰墨商标，海外分类波及啤酒饮料、医药、造就文娱等，当今上述商标部分已注册得胜。此外，法则案件信息清晰，该公司曾因“商标权权属、侵权纠纷”等屡次告状他东说念主。

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